Otaree is a French platform that streamlines the sale of new real estate, providing centralized access to thousands of projects and powerful tools to optimize search, management, and client tracking.
One of the main challenges was embracing the visual identity to adapt and project it onto the web. Initially focused on print-oriented design codes, Mazette.co expanded the scope by incorporating SaaS product visuals to enhance its modern and technological character. The agency also enriched the approach by diversifying the personas featured on the site, while staying true to the foundations established by the Art Direction.
From web design to Webflow integration, Mazette.co ensured the optimization of all visual assets for SEO by reducing their size and prioritizing the WebP format. The agency also implemented the necessary 301 redirects following the migration from WordPress. This successful migration exceeded the expectations of the Otaree team, generating no less than 70 demo requests within the first 10 minutes of going live.