Google Search Console

Google Search Console is a free tool offered by Google to help website owners monitor, maintain, and improve their presence in Google search results. It tracks SEO performance by providing data on clicks, impressions, keywords, and positioning in SERPs. Search Console also makes it possible to identify and resolve technical issues, such as crawl errors, mobile-friendly issues, or penalties for violations of Google policies. Indispensable for webmasters and digital marketing professionals, this tool offers a valuable overview to optimize the SEO and technical health of websites.