Farly

Farly

Roles

Branding, UI/UX Design, Webflow

Deliverables

Brand guidelines, Figma webdesign, Webflow website

01/ Client

Specialist in mobile growth marketing, Farly by Mobsuccess, has proven itself in data analysis to optimize your advertising campaigns in real time. This on the basis of an audience, a media and a campaign using A/B testing as an ally to get the best combination of performance. This will allow you to stand out from the crowd and successfully meet your objectives.

Specialist in mobile growth marketing, Farly by Mobsuccess, has proven itself in data analysis to optimize your advertising campaigns in real time. This on the basis of an audience, a media and a campaign using A/B testing as an ally to get the best combination of performance.
This will allow you to stand out from the crowd and successfully meet your objectives.

02/ Challenge

The Mobsuccess group (Farly, Widely, Story success) has the need to clearly present its different business areas and to unify its pitch as a single entity. For Farly, the challenge lies in understanding their mobile Growh hacking technology. The idea of a colorful, playful and functional rebranding seemed to perfectly meet this challenge in order to popularize tech concepts and focus on codes that are well known to all mobile applications users.

The Mobsuccess group (Farly, Widely, Story success) has the need to clearly present its different business areas and to unify its pitch as a single entity.
For Farly, the challenge lies in understanding their mobile Growh hacking technology. The idea of a colorful, playful and functional rebranding seemed to perfectly meet this challenge in order to popularize tech concepts and focus on codes that are well known to all mobile applications users.

03/ A complete support from A to Z

From branding, to webdesign, to Webflow integration, Mazette.co provided a complete support to ensure the creation of a strong identity for Farly, carefully transcribed on our favorite CMS.

The graphic codes are very evocative (messaging, stories...) and associated with a fresh and punchy color palette.

We were also able to enjoy the motion design, the website hosting various animations on most of the pages (Homepage, Solutions, up to the use cases which are illustrated in GIF format).

Its identity is unique and the experience on the website very outstanding, although its structure remains quite classic.